Google introducing its new service Google Instant Search. Google Instant search save the user searching time. Google instant Search provides the results before user hits on enter key to display the results. For this , Google using advanced caching and optimization technologies.

For example, let’s say some web site has lots of impressions for [hotels] and [hotels in santa cruz]. Now, because Instant is quickly fetching results as the user types, the user could see the site in the search results for [hotels] after typing only the partial query [hote]. If a user types the partial query [hote] and then clicks on any result on the page for [hotels], that counts as an impression for the site. That impression will appear in Webmaster Tools for the query [hotels]. The term ‘hotels’ would also be included in the HTTP referrer when the user clicks through to visit the website.

The main intention of Google Instant Feature is to produce a system that is able to scale while searching as fast as people can type and think—all while maintaining the relevance and simplicity which people expect from Google. Now Google Instant will become the core search experience on Google.com for various Browsers like Chrome, Firefox, Safari and IE 8.

Google Instant is search-before-you-type. Instant takes what you have typed already, predicts the most likely completion and streams results in real-time for those predictions—yielding a smarter and faster search that is interactive, predictive and powerful.

Benefits of Google Instant

The Primary benefit of Google Instant Search is saving the user searching time. It will also save two to five seconds per search in average. As per Google team estimation, Users save upto 11 hours with each passing second.

According to Google Team at from Google Blog:

We’re very excited about today’s announcement and hope that you are too. Give Google Instant a try and let us know what you think!

Google Instant Features

• Dynamic Results:Google dynamically displays relevant search results as you type so you can quickly interact and click through to the web content you need.
• Predictions:One of the key technologies in Google Instant is that we predict the rest of your query (in light gray text) before you finish typing. See what you need? Stop typing, look down and find what you’re looking for.
• Scroll to search: Scroll through predictions and see results instantly for each as you arrow down.

Countries where Google Instant Feature is going to launch

Presently Google Instant feature is offering to our users in France, Germany, Italy, Russia, Spain and the U.K. Over the coming weeks and months, Google is going to launch this to all over the world.

Google Instant Video