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  • Home >> Blogging >> Blog Related >> Update your site privacy policy, if using Google Adsense

    Update your site privacy policy, if using Google Adsense

    google-adsenseHello to all fellow bloggers, I am subscribed Google Adsense Official Blog via email. I get email updates whenever they publish a new post. During this weekend, I read the email about Google Adsense updating their policy. I just glanced it and didn’t read it properly. May be i was busy or feeling lazy πŸ˜›

    All bloggers or website owners who are using Google Adsense need to update their Privacy policy to include new information.

    Why updating Privacy policy is must?

    This is due to recent changes in Google Adsense. Google Adsense recently launched an interest-based type of advertising that allows advertisers to show ads based on visitor’s interactions in the past. It uses cookies to store the information.

    Do update your privacy policy and if you don’t have privacy policy then create it and include this new Google policy in it. It is must requirement.

    For more information about this new interest-based type of advertising, please visit the official Google AdSense Blog.

    You need to update the Privacy Policy page by 8th April 2009. (if you don’t, doesn’t know what will happen.)

    Refer to the guidelines on Google Advertising Cookie and Privacy Policies to find out what information that you need to include in your Privacy Policy.

    I used Micheal’s Privacy policy to include that bit in Privacy Policy :). You can copy it. However, I don’t want to be hold responsible if my policy is incomplete. Use it at your own risk!

    Add the following in your Privacy Policy Page

    Google’s use of the DART cookie enables it to serve ads to you based on your visit to this site and other sites on the Internet. You may opt out of the use of the DART cookie by visiting the Google ad and content network privacy policy.

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    1. I remember a site that can provide an automated privacy policy somewhere.. can’t remember it now though. Maybe that same site has updated its script to generate an updated version

    2. Oh, thanks guys for the generator

    3. That reminds me. Need to update mine

    4. Read 2 Know says:

      I no longer have to do this! My google account is disabled for reasons only Google/God know πŸ™

    5. Van says:

      Lol.. We’are using the same source, thanks to the man who has gave it ;))

    6. KyndaLL says:

      Thanks for the updates.. πŸ™‚

    7. KyndaLL says:

      Yeah i got it. Thanks… I like the style on your comments page. You will be able to know the last blog post on my site.. cool.. Keep it up πŸ™‚

    8. Joseph says:


      Actually I do not understand for what. What happen If I do not update DART Cookies. Can somebody explain?


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